Growth through Google My Business
Building a strong online presence in real estate is crucial in the creation of brand awareness and positioning your business as an attraction agent with the potential to bring clients through your physical and virtual doors.
Google My Business is a mechanism that highlights the best features of your agency and enables customers to discover, learn and engage with your organisation in an instant - no matter where they may be in the world.
1. Accuracy and visibility of information
Google My Business allows you to provide the most up to date and accurate information relating to your organisation and through increased visibility opportunities arise for a greater reach to source clients.
2. Higher customer engagement
Increase your customer engagement through creation of content, sharing photos, asking questions, and allowing clients to leave reviews. Optimisation of your profile through Google My Business has the possibility for increased website traffic while transparency builds trust in your brand and brings opportunity for further growth.
3. Love Local
Once you have set up your Google My Business profile and created content for engagement with your clients, this innovative tool offers opportunity for your business to appear in local search results and target specific geographic areas for growth.
Boosting your profile has benefits for increasing your reach in the local market and fostering connection with your local community, contributing to further trust in your brand.
4. Sophisticated marketing solutions
Google My Business is a free solution and through SEO focused content, you can drive more traffic to your website without the investment or outlay on marketing packages.
Consider your website as online real estate you own which has the reduced risk of being influenced by evolving technology that other social sites and media are subject to. Building your brand and increasing your presence through free tools such as Google My Business are savvy measures in the creation and scale of your organisation.
5. Analytics and Insights
Tracking the efficacy of any marketing is fundamental to your strategy and Google My Business offers valuable insights and analytics to support you with making data-driven decisions about how clients are engaging with your business online.
There are a diverse range of advantages in harnessing the tools offered by Google My Business while weaving it into your marketing strategy to leverage your brand presence and create opportunities for scale.
To support you through planning and implementation of your brand evolution, the Regrowth Consultancy team can collaborate with you to create bespoke solutions.