11 social media content ideas for real estate agents and agencies
Behind the scenes - Show your team working behind the scenes or make a video about your processes, such as preparing a property for listing.
Educational content for your different client types - Make content that serves your landlords, tenants and buyers.
How-to guides! For example how to add value to your property or how to style your property for sale or inspection.
Beautiful photo / video of your local area - Remember you are an ambassador for your location. You can support the work of a local photographer!
Collaboration posts with local brands - Support those who support you. Be you local business brand ambassador.
Community events - Talk about upcoming local events or things happening in your community.
Team events and your culture - Humanise your team by showing them in candid photos or in photos with clients.
Share some stories - They don't have to be about numbers or about huge success. Write a story about how your business helped someone to achieve their dream. Or better yet, ask them to help you create the story!
Market Update from your perspective - What are you seeing on the ground or what is your opinion on what is happening with the market.
Sustainability post - How does your business make a difference in sustainability? This could be environmentally friendly practices or how you are helping landlords to switch their property over to solar power schemes.
Your business brand values - Share these so that people know what you stand for.
Would you like personalised coaching or consulting in this space?
Reach out to the REGROWTH Team today to see how we can help you to get better at being better.
